Attorney Advertising Rules

Date: Nov 9, 2026 12:00 p.m. – 1:40 p.m.

Location: Online

Member Price: $99.00

Non-Member Price: $125.00

Event Code: I133326

Areas of Law: Ethics

Earn up to 2 credits, including 2.0 in Ethics! (More Information)

Faculty

Featured Speaker

Moderator

Presenters

Jeffrey S. Apell, Esq.
Posternock Apell, PC, Moorestown
Carol Johnston, Esq.
Former Counsel To the Advisory Committee on Professional Ethics
Carol Johnston Ethics Law, Princeton

Ethical business development is essential for New Jersey practitioners looking to grow their firms. Register today for this essential program to tap into the latest strategies you need to know from some of the state's leading experts, so that you can confidently navigate even the most complex matters that come your way. As an attendee, you will learn the boundaries of the New Jersey Rules of Professional Conduct (RPC) governing attorney advertising, and how to use that knowledge to get the best results in the matters you handle. Over presentations by our faculty during this webcast, you will gain the confidence to expand your practice while remaining fully compliant with ethical guidelines.

Beyond general compliance, the panel will detail how to structure your business development strategies. You will learn how to align your promotional efforts with the current RPC mandates so you can market your services with confidence. You will come away with the tools you need to grow your firm and safeguard your professional standing.

Learn the latest strategies for getting the best results in ethical business development and attorney advertising, including:

  • The RPC governing attorney advertising.
  • How to grow your firm while remaining fully compliant with ethical mandates.
  • Your responsibilities when engaging in business development.
  • What the current rules require for your promotional materials.

Make your plans to attend today.

CLE Credits
NJ CLE:NJ CLE information: This program has been approved by the Board on Continuing Legal Education of the Supreme Court of New Jersey for 2 hours of total CLE credit, including 2.0 in Ethics (Full Credits Available: NJ Ethics: 2.0).
NY CLE (t&nt):NY Ethics Non-Transitional: 2.0
PA CLE:PA Ethics Credit: 1.5
New: No PACLE fee is required for this program. To earn PA CLE credits, a valid PA Bar ID number must be entered into the CLE form provided after attending the program.

Important Information About Our Events, Meetings, and More:
To secure your spot and receive important updates about our events, meetings, and other gatherings, such as schedule changes, remember to register in advance.

Digital Materials & Environmental Commitment: As part of our commitment to environmental sustainability, unless otherwise noted, all seminar materials are provided as digital downloads. You can access these materials through:

  • The “My Links” section at the top of our website for in-person or online events
  • Or, for online programs, the event access link included in your joining instructions

Cancellation and Refund Policy:
If you need to cancel your registration and are not transferring to another program or date, please submit a written request to us at least three business days before the event, meeting, or gathering. You will receive a refund minus a $20.00 cancellation fee. No refunds or registration changes will be issued within three business days of the event, meeting, or gathering.

Professional Conduct:
All attendees and participants are expected to conduct themselves professionally and treat others with respect at NJSBA events, meetings, and gatherings. This includes courteous communication, respecting perspectives, and creating a welcoming environment for all. Failure to adhere to this policy may result in removal from the event.

Stay Informed:
Registered participants will be notified of any schedule changes. For updates regarding inclement weather, please check your email or visit NJSBA.com.

Media Consent:
By participating in our events, meetings, or other gatherings, you agree to be photographed and/or recorded. Additionally, all media content captured during these gatherings will become the property of NJSBA. This content, including your image and name, may be used in our future promotional materials without additional consent or compensation.

Scholarship & Financial Assistance Policy:
Read our Scholarship & Financial Assistance Policy and submit an Application here: https://njsba.com/njicle/cle-programs/scholarship/